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全球电信革命 商业透视2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载

全球电信革命 商业透视
  • (美)ThomasJ.Housel,(美)EricWm.Skopec著 著
  • 出版社: 北京:清华大学出版社
  • ISBN:7302062579
  • 出版时间:2003
  • 标注页数:292页
  • 文件大小:48MB
  • 文件页数:306页
  • 主题词:电信-邮电业-世界-教材-英文

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图书目录

CHAPTER 1 INTRODUCTION:PERSPECTIVES ON BUSINESS TELECOMMUNICATIONS1

The Revolution in Process2

Telecommunications as a Core Business Competency3

Questions of Interest to Managers and Strategists5

Staying Abreast of Current Developments6

Reach and Range6

Three Key Perspectives on Telecommunications9

Further Reading10

Questions for Review and Discussion10

Summary10

CHAPTER 2 TELECOMMUNICATIONS APPLICATIONS IN BUSINESS12

Core Business Processes13

Profile:Wal-Mart14

Typical Second-Generation Applications17

Profile:Integrating Project Management with Microsoft Applications25

Profile:Contemporary Human Resources Departments27

Enterprise Management28

Further Reading33

Summary33

Questions for Review and Discussion33

CASE STUDY:BOEING S USE OF TELECOMMUNICATIONS SYSTEMS TO DEVELOP THE 77734

Analytic Tools:Value Chain Worksheet,Supply Chain Worksheet,and Three Cs Analysis37

CHAPTER 3 THE TELECOMMUNICATIONS BUSINESS41

The Core Industries43

Convergence50

Profile:Sprint-France Telecom-Deutsche Telekom58

The Emerging Global Telecommunications Industry59

Profile:The @Home Network61

Summary63

Questions for Review and Discussion64

Further Reading64

CASE STUDY:THE ORLANDO FULL SERVICE NETWORK65

Analytic Tools:Driving Forces Analysis;Competitive Advantage in an Era of Hypercompetition69

CHAPTER 4 GOVERNMENT REGULATION OF TELECOMMUNICATIONS73

Standard Setting and Regulation74

The Interests of Regulators76

Forms of Regulation77

Profile:Telecommunications in Hong Kong79

Profile:The Federal Communications Commission81

The Dynamics of Deregulation82

Profile:World Trade Organization Global Information Infrastructure Initiative83

Effects of Deregulation in the United States84

Profile:United Telecom(Sprint)86

Summary92

CASE STUDY:THE TELECOMMUNICATIONS ACT OF 199693

Further Reading93

Questions for Review and Discussion93

Analytic Tools:Stakeholder Analysis;The Skopec Three-Phase Model99

CHAPTER 5 NETWORK FUNDAMENTALS102

Transportation Analogy103

General Network Features104

Applications and Signals105

Terminals107

Transmission Media109

Profile:The Network PC110

Efficient Use of Transmission Media114

Switching and Routing116

Architecture117

Protocols119

Summary120

Questions for Review and Discussion122

Further Reading122

CHAPTER 6 THE PUBLIC SWITCHED TELEPHONE NETWORK123

Structure of the PSTN124

Country Profiles124

Specialized Business Services128

New Uses for Old Wires132

Profile:Competing ADSL Standards134

Profile:Enhanced Telephones135

Emerging Terminals136

Summary137

Questions for Review and Discussion137

Further Reading138

CASE STUDY:ISDN DEPLOYMENT IN THE UNITED STATES138

Analytic Tools:Customer Segmentation;Price-Performance Analysis;Increasing Returns141

CHAPTER 7 LOCAL AREA NETWORKS145

LAN Generations145

Logical Structure and Operation147

Specialized LAN Devices149

Profile:Cisco Systems152

Ethernet153

Current Developments155

Profile:Alberta Energy Company156

Summary158

Questions for Review and Discussion159

Further Reading159

CASE STUDY:ROCKFORD CORPORATION159

Analytic Tools:Network Demand Analysis;Justifying Network Improvements162

CHAPTER 8 WIRELESS NETWORKS165

Applications167

Profile:T.G.I.Friday s169

Profile:Bell Atlantic s Wireless Cable Operations172

Profile:The Teledesic Vision173

Architectures174

Transmission Schemes178

Summary181

Questions for Review and Discussion181

Further Reading181

CASE STUDY:THE DEPLOYMENT OF PCS IN THE UNITED STATES182

CHAPTER 9 THE INTERNET AND ELECTRONIC COMMERCE185

Evolution of the Internet187

Internet Services190

Commercialization of the Internet193

Profile:Electronic Data Gathering and Retrieval(EDGAR)194

Profile:Internet Users196

Profile:Personal Computer Financial Network(PCFN)198

Profile:The Total Entertainment Network(TEN)200

Concerns about Uses of the Internet201

Summary202

Questions for Review and Discussion202

Further Reading202

CASE STUDY:THE BLACKSBURG ELECTRONIC VILLAGE203

Analytic Tool:Real Options212

CHAPTER 10 EMERGING BUSINESS APPLICATIONS215

Porter s Value Chain and New Applications217

Telecommuting and Virtual Organizations218

Profile:The Smart Valley Consortium221

Promising New Business Telecommunications Applications222

Profile:PictureTel223

Audio and Video on the Internet225

Profile:RealNetworks226

Virtual Reality228

Profile:The University of Washington Human Interface Technology(HIT)Lab229

The Informedia Project231

Summary233

Questions for Review and Discussion234

CASE STUDY:TELECOMMUTING AFTER THE SAN FERNANDO VALLEY EARTHQUAKE234

CHAPTER 11 CAPITALIZING ON NEW REALITIES IN TELECOMMUNICATIONS236

Business Process Reengineering237

Business Process Reengineering in Telecommunications239

Telecommunications and the Knowledge Economy242

Profile:First World243

Summary250

Questions for Review and Discussion250

Further Reading251

CASE STUDY:TELECOM ITALIA-A COMPLEX SERVICE PROVISIONING PROCESS251

Analytic Tools:Knowledge Gap Assessment;Return on Knowledge256

CHAPTER 12 RESHAPING OUR WORLD262

Business Trends263

Information Technology Trends267

Telecommunications Industry Trends271

Social Trends275

Questions for Review and Discussion279

Further Reading279

APPENDIX 1:GUIDE TO CASE ANALYSIS280

Steps in Case Analysis281

Preparing Written and Oral Presentations282

Working with a Case Team283

APPENDIX 2:USING THE INTERNET TO EXPAND YOUR RESOURCES285

INDEX286

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