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跨文化商务沟通 英文版·第6版=INTERCULTURAL BUSINESS COMMUNICATION SIXTH EIDTION2025|PDF|Epub|mobi|kindle电子书版本百度云盘下载

跨文化商务沟通 英文版·第6版=INTERCULTURAL BUSINESS COMMUNICATION SIXTH EIDTION
  • Lillian H.Chaney.Jeanette S.Martin著 著
  • 出版社： 中国人民大学出版社
  • ISBN：9787300177663
  • 出版时间：2013
  • 标注页数：297页
  • 文件大小：77MB
  • 文件页数：309页
  • 主题词：商业管理－公共关系学－高等学校－教材－英文

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图书目录

Chapter 1 THE NATURE OF INTERCULTURAL COMMUNICATION1

Globalization，Glocalization，and Grobalization3

Culture5

Enculturation8

Acculturation9

Ethnocentrism9

Norms，Rules，Roles，and Networks10

Subcultures and Subgroups10

Cultural Intelligence11

Communication Barriers12

Intercultural Constructs12

Global Mindsets13

Multinational Management Orientations14

Chapter 2 UNIVERSAL SYSTEMS21

Economic Systems21

Political Systems27

World Economics30

Educational Systems32

Marriage and Family Systems37

Social Hierarchies and Interaction42

Chapter 3 CONTRASTING CULTURAL VALUES51

Values51

Semantic Differences54

Attribution and Perception55

Attitudes Toward Women56

Work Attitudes58

Attitudes Toward Ethics60

Religious Influences62

Individualism and Collectivism64

Chapter 4 CULTURAL SHOCK73

Stages of Cultural Shock76

Alleviating Cultural Shock78

Aspects of Cultural Shock83

Relationships and Family Considerations85

Public and Private Self85

Chapter 5 LANGUAGE92

High-and Low-Context Language94

Language Diversity94

The Language of Numbers95

Informal and Alternative Languages96

Forms of Verbal Interaction97

Linear and Nonlinear Language98

Vocabulary Equivalence99

Parables and Proverbs100

Conversation Taboos101

Nature of Language103

Translation Problems104

Interpreter Use105

Host Language107

Thought108

Language and Culture Interaction110

Chapter 6 ORAL AND NONVERBAL COMMUNICATION PATTERNS116

Thought Patterns116

Paralanguage117

Chronemics117

Proxemics120

Oculesics121

Olfactics122

Haptics123

Kinesics125

Chromatics129

Silence130

Nonverbal Leakage130

Objects，Signs，and Symbols131

Chapter 7 WRITTEN COMMUNICATION PATTERNS142

International English142

Writing Tone and Style144

Letter Formats146

Facsimiles（Fax）154

Electronic Mail（E-Mail）154

Resume and Job Search Information156

Chapter 8 GLOBAL ETIQUETTE164

Introductions，Greetings，and Handshakes165

Business Card Exchange167

Position and Status168

Electronic Communication Etiquette170

Dining Practices171

Tipping173

Gift Giving174

Travel Etiquette177

Chapter 9 BUSINESS AND SOCIAL CUSTOMS187

Verbal Expressions188

Male/Female Relationships and Workplace Equality190

Humor in Business191

Superstitions and Taboos192

Dress and Appearance193

Customs Associated with Holidays and Holy Days195

Office Customs and Practices199

Customary Demeanor/Behavior200

Bribery201

Special Foods and Consumption Taboos202

Chapter 10 INTERCULTURAL NEGOTIATION PROCESS210

Steps in the Negotiation Process211

Mistakes Commonly Made During Negotiations214

Intercultural Negotiation Models215

Negotiation Strategies218

Trade Agreements222

Negotiation Styles226

Chapter 11 INTERCULTURAL NEGOTIATION COMPONENTS237

Cross-Cultural Negotiation Components237

Stereotypes That Affect Intercultural Negotiations246

Comparative Negotiation Styles246

Characteristics of Effective Negotiators246

Importance of Protocol in Intercultural Negotiations248

Group versus Individual Orientation250

Face-to-Face Strategies251

Role of the Media251

Personal Constructs252

Chapter 12 LAWS AFFECTING INTERNATIONAL BUSINESS AND TRAVEL267

Home-Country and Host-Country Laws268

International Law270

Contracts271

Global Patents273

Nonwritten Law274

Ethics and the Law274

International Travel and Law276

Country-Specific Travel Tips278

Appendix A：Glossary289

Appendix B：Answers to Exercises296

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